About Us

Who are we?

The mSEED group is a unique and carefully crafted team of specialists in contract manufacturing, research & product development and marketing/branding strategy, providing cross-functional expertise vital to the successful launch and strategic growth of brands in the beauty, cosmetic, and personal care space. Combined, we have over 55 years of experience working in a variety of roles for a wide array of successful companies in personal care and beauty.

What do we do?

The mSEED group provides strategic growth solutions to aspiring entrepreneurs and established businesses in the beauty and personal care industry. Our expertise, across a broad spectrum of functional areas, allows us to help expedite growth, mitigate risks and provide innovative solutions at the highest standards of service and integrity.

What makes us different?

The mSEED group is built on a foundation of integrity, quality service and innovation. We push ourselves to think outside of the box and provide unique solutions to our client’s problems. Unlike traditional consultants, we are not just in the business of “proposing” solutions; but we specialize in standing in the gaps of your business to execute the solution. We understand and cater to the needs and constraints of entrepreneurs, small businesses and growing brands by applying innovative methods to develop the most efficient and cost effective solutions. As experienced experts in the beauty space, we understand how all of the pieces of the puzzle work together to create a complete brand story and successful business model. We always approach our client’s business as a whole, and not in segments. Regardless of the size of the project or business, we analyze how all facets of your business work together to achieve the best results.

How Can We Help Build Your Brand?

Capabilities & Services

  • Product ideation
  • Product formulation
  • Salon testing & claims substantiation
  • Competitive benchmarking analysis
  • Product reformulation and stabilizing
  • Shelf life and stability studies
  • Regulatory
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Research & Product Development

Capabilities & Services

  • Product scale up, compounding and filling
  • Raw material sourcing
  • Packaging procurement
  • Quality control and assurance
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Contract Manufacturing

Capabilities & Services

  • Consumer and market research
  • Competitive benchmarking and brand analysis
  • Strategic brand development
  • Social media strategy and management
  • Public relations strategy and management
  • Graphic design
  • Packaging and label design
  • Media production (Print, TV & Digital)
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Marketing & Brand Consulting

Capabilities & Services

  • Business entity formation
  • Business operations analysis
  • Outsourcing management
  • Channel strategy
  • Pricing analysis
  • Distributor and retail placement
  • Financial modeling
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Business Development

Contact Us

For more information or to submit a project inquiry, fill out the form below and we will contact you to set up an initial consultation.